A year after Microsoft began shipping its own HoloLens mixed fact headset, the company has announced a significant landmark. In a statement today, the company said the product has had consistent programmer support. Really, there have been 150 apps made for your own headset.
For somebody who hasn’t followed HoloLens, I believe some perspective is needed by amount. Although it is possible for anybody to buy HoloLens when they have $3,000 lying about, the gadget is actually only in a developmental stage. The headset is not the user model that Microsoft intends to launch.
It is also worth noting that the virtual and mixed reality remains a nascent sector. It is only a fringe category, although it is forecast to explode in coming years. There’s also the small fact that Microsoft’s product is the sole mixed reality apparatus making any major splashes.
Bearing that in mind, gaining programmer support to the song of 150 programs is excellent in the best and respectable in the worst.
Marketing HoloLens
Microsoft corporate vice president of Windows and apparatus, Yusuf Mehdi dropped another statement today. He says the organization is presently creating a dedicated advertising team for HoloLens. This implies Microsoft is going to push the apparatus more in the next several years.
“We are going to ramp up our sales efforts by investing in a dedicated set of sellers and TSPs for FY18. Combined with the substantial advertising investment we are creating for this coming holiday with combined reality headsets marketed on Windows 10 PCs from the Windows 10 advertising team, we are setup to have an acceleration of our combined reality initiative”
Liz Hamren, former marketing chief in Oculus will head up the team with her expertise within this market. Finally, in addition to the 150 programs, Microsoft has also introduced a lot of services of its own. Really, the company is including the item in its own Universal Windows Platform (UWP) plans for Windows 10.
HoloLens for Consumers will be expected to arrive in 2019.
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